A Blog About Blogs

Forms of communication have evolved over time, from face-to-face to telephone conversations, from email to videoconferencing and finally to blogs. A blog is an article in which a person can voice his or her opinion freely. It can be used as a tool for one to express their thoughts about different issues or can be used by companies for advertisement purposes. A blog can prove very advantageous for any type of organization. It allows for members of the organization such as employees to promote their products or services in a more formal and humane way and to build Stronger relationships and trust with clientele.

Advantages of blogs in an organization:

• Consumers will be better informed on what an organization has to offer.
  
• Builds Stronger relationships with customers and improve public relations.
  
• Can be used by employees to share news and knowledge about their respective organizations.
  
• They are an excellent source of feedback from clients who read blogs and leave comments.

Disadvantages of blogs in an organization:

• It can sometimes be difficult for one to speak their mind and voice their opinions in a clear defined manner.
• Maintaining a blog eats up a lot of time which could be spent doing more to benefit the organization.
  
• Older people who aren't up to date with technology will not read blogs and would prefer a more direct form of communication by organizations.

It is clear that the advantages of blogs in organizations outweigh its disadvantages. I believe that blogs will improve an organizations functionality and is a cheap way promote what a company has to offer.

References:

1. http://www.gerrymcgovern.com/nt/2004/nt_2004_08_23_blogging.htm